An influencer is a term we like to give to a person, place, or thing with a large social media following.
Whether it's a famous bodybuilder or the cutest dog in the world, that account has potential to influence thousands or even millions of users.
We want to connect those influencers together with the goal of reaching each other's audience and growing a following organically (not bot traffic).
You may not realize it, but this very concept is already in action behind the scenes today; we are just making the process more convenient and mainstream.
A shoutout is a post on a social media account (Instagram, Facebook, Twitter, Snapchat, etc.) that is given, sponsored, or traded and includes text (and usually an image) provided by a third party, usually to promote another account or bring awareness to a business.
For example, if I'm in the fitness industry and a supplement company wants to bring awareness to their product, they may sponsor a post about their new whey protein on my Instagram account. The goal of a shoutout is to bring awareness to another account or product while not appearing like a typical advertisement.Join our S4S community
Our goal is to help social media marketers grow their following and to build the largest shoutout for shoutout community on the internet. What's exciting about this is, it's a brand new concept and it's a perfect marriage for organically growing a following. This method will bring only legitimate organic followers, not just numbers that Instagram, Facebook, Twitter, or Snapchat will remove when they clean their spam accounts. A huge benefit to becoming an influencer is the ability to trade shoutouts with other influencers with a similar following...absolutely free!
Prior to the launch of ShoutoutPost, a user would have to contact the owner of the social media account in order to facilitate a trade of a shoutout. Typically some back and forth texting would occur, setting up guidelines and copy for the post. It sounds easy enough, however often times the account holder doesn't respond, isn't interested, or the following counts are different thus the trade is unfair.
ShoutoutPost eliminates the hassle. After a user joins and imports their social media accounts, other accounts with a similar following automatically display and can be sorted by category. A user can then select an account to trade with for a shoutout for shoutout. Keep in mind all accounts that are registered, want to trade. Once a shoutout for shoutout trade option selected, the user can then upload optional media and enter custom text for the shoutout. It is then sent to the account that the user selected to trade with, who then has the option to respond with a trade of theirs.Trade Shoutouts Now